2007.06.16.
A River Cruise in Prague
Argox takes a yacht for a sales seminar in the Czech Republic

The June newsletter features a review of our recent road show to Turkey and the Czech Republic. The event spotlight is also on Bilkur in Istanbul.

Sales Seminar Review
Road Show – Turkey and Czech Republic

In May the Argox sales team, including Sales VP Perry Ho, traveled first to Turkey to visit customers and then to the Czech Republic for a special sales seminar on a river cruise.

The first stop was Istanbul where our team visited customers to introduce new Argox products and ask for input on our next generation of printers. In Turkey our distributors have been especially successful at promoting Argox products. Our small printers not only hold over an 85% market share, but retailers are also refusing other brands. We wish to send a special thanks to our Turkish partners — please see our spotlight on Bilkur below.

Next, our team flew to Prague in the Czech Republic. A special river cruise sales seminar had been arranged by our partner Codeware for May 31st. It was a great idea, and the four-hour cruise aboard the yacht was beautiful. There were 200 people on the boat, including 43 distributors from around the Czech Republic. The first part of the cruise was Argox product introductions and demos, including the new PT-80 personal data terminal, and the AS-8510 cordless imager. After that everyone enjoyed lunch with cocktails and a river tour of Prague. VP Perry Ho had an especially good time, though he kept hearing music from the movie Titanic. The cruise was a great success and 13 distributors placed orders on site. Argox wishes to thank Codeware for creating such an enjoyable experience for everyone.

Event Spotlight
Bilkur, Turkey
Representing Argox barcode printers for almost ten years, Bilkur Computer Company in Turkey is one of our oldest partners. In May Bilkur participated in two tradeshows. The first was called BT-day, from May 4th~6th, which was a technology show at a university in Istanbul. The second was a shoe fashion fair called Aymod held from May 24th~27th. At both shows Bilkur displayed Argox's line of barcode printers. Argox's OS-214 is a very popular barcode printer for shoe retailers in Turkey. For the Aymod fair Bilkur partnered with a software provider to develop a special application for the shoe industry. With Turkey's rapid economic expansion, focusing on vertical markets such as the shoe industry is a sure strategy for higher sales.
Argox Barcode News is a monthly newsletter that keeps our distributors, suppliers, end-users, and other friends up-to-date on what is going on at Argox. We welcome your questions and comments. If you have any suggestions for an article on barcode applications or other aspects of the barcode world, please send an email to: info@argox.com.
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